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OVERVIEW
The Perks Company is a national leader in creating and managing marketing programs for member groups. Since 1986, The Perks Company has developed marketing and loyalty programs for many industry leaders such as Anheuser-Busch, Disneyland Resort, Eastman Kodak, Hyatt Hotels and Resorts, The California Division of Tourism and Sea World.
Wild at Work, published by the Perks Company, is the largest network of employee groups in the Western United States with over 27,000 member companies. The Wild at Work website, www.WildatWork.com, is utilized by hundreds of thousands of employees and receives over 5 million page views each year.
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BACKGROUND
The Perks Company was founded by Jeff Flowers, a veteran marketing professional with a knack for creating innovative ways promote goods and services. Jeff began his career as an Art Director for Sears Roebuck where he learned the value of co-op and partnership marketing.
Jeff formed a co-op marketing company called Co-Opportunities in 1986 and created many innovative co-op advertising programs for hospitality, entertainment and tourism clients. The benefits of shared costs and increased results for the company’s clients were enormous. This partnership marketing strategy is incorporated into all Perks Company loyalty programs and is a key factor in their success. |